Breaking down the consumer staples sector

what is consumer staples

Because demand is highly sensitive to economic cycles, the automobile industry’s profitability margins can show high degrees of volatility. The car manufacturing industry is cyclical, creating fluctuating demand for auto parts. There is added volatility in the industry due to fluctuating costs in the needed raw materials, such as copper and steel. Finder.com is an independent comparison platform and information service that aims to provide you with information to help you make better decisions. We may receive payment from our affiliates for featured placement of their products or services. We may also receive payment if you click on certain links posted on our site.

Why invest in the consumer staples sector?

Find ETFs that align with your values or with social, economic, and technology trends. Another soft drink giant from the south, PepsiCo started in the 1890s in North Carolina. The company went broke during World War I as a result of sugar rationing, but it was later purchased—along with its famous cola recipe—by a holding company.

Financial advisors would recommend that non-professional investors take a diversified approach. Rather than buying individual stocks, experts suggest choosing a well-diversified consumer discretionary index fund or exchange-traded fund (ETF). Use the fund screener tools available on your brokerage platform to find the best options.

The auto components industry is highly competitive and consists of many companies, large and small. These companies supply the auto parts used in the manufacturing, repair, and maintenance of cars. The parts include airbags, transmission systems, car seats, electrical circuits, and exhaust systems. We update our data regularly, but information can change between updates. could nikola be a millionaire Confirm details with the provider you’re interested in before making a decision.

The company started as a condensed milk company, and milk chocolate was one of its first products. Today, the firm has expanded to produce a gigantic range of different foods and beverages. Here’s an Accumulation distribution indicator overview of some of the industries within the consumer discretionary sector. Even though the consumer staples sector will likely always be around, they face unique challenges today.

what is consumer staples

Specialty Retail

Nestle operates in nearly 200 countries, employs over 330,000 people and operates over 400 factories. The company is also one of the biggest shareholders of L’Oreal, another company on our list. WMT was founded in Bentonville, Ark., by Sam Walton, who was a pioneer in value retail. While the company is still headquartered in Arkansas, it now operates everywhere in the U.S. and in 24 countries.

Investing in Consumer Staples

L’Oreal is a French company that manufactures a range of personal care products, including cosmetics. The company started in 1909 when a chemist invented a hair dye and has since grown into the world’s largest cosmetics company. That means that the stocks of companies in the sector are relatively volatile, falling in bad economic times and rising fast when conditions get better. Such goods include luxury items, new vehicles, vacations, fast food, furniture, and appliances. Yes, Starbucks is considered a consumer discretionary company and stock.

We also offer sector mutual funds and sector ETFs from other leading asset managers. I believe that companies with attractive valuations and strong pricing power may offer the strongest returns potential for 2024. Companies that can raise prices or hold them steady may be more likely to meet their profit-margin forecasts. And companies that have invested gains in advertising and long-term brand building may have an added tailwind. Investors shouldn’t necessarily omit these companies entirely from their investment portfolios. Many consumer discretionary companies do very well during bull markets—especially when interest rates are low.

Internet and Catalog Retail

what is consumer staples

Dock David Treece is a former licensed investment advisor and member of the FINRA Small Firm Advisory Board. His focus is on breaking down complex financial topics so readers can make informed decisions. The company is the largest producer of soap in the world, but it also makes countless other goods, including Lipton teas and Ben & Jerry’s ice creams. Unilever stands out for its poor environmental record, though it has recently announced plans to drastically reduce its footprint before the end of the decade. The textiles, apparel, and luxury goods industry includes manufacturers of clothing, footwear, and accessories such as handbags, sunglasses, and travel-related goods. Examples of specialty retail companies include The Home Depot (HD) and Best Buy (BBY).

They tend to bring in consistent earnings that support their dividend yields unlike the boom and bust cycles of riskier high-growth stocks, though more growth is available for consumer staples as they expand globally. At the same time, fundamentals at many companies were squeezed by a challenged consumer. Inflation has pressured these companies for the past 2 years, with some brand-name companies losing market share to generic (also known as private-label) alternatives.

These goods are those products that people are unable—or unwilling—to cut out of their budgets regardless of their financial situation. The consumer staples sector also often lures investors with its components’ rich dividend yields, which tend to be larger than those generated in other sectors. Because of their slow and steady nature, consumer staples stocks can also not only continue to pay dividends through recessionary periods but often continue to increase their payouts. According to “Dividend.com,” the annual dividend rate increased 8% over the 20 years ended in 2015. Key for the sector in 2024 may be whether sales volumes improve, with consumers coming back to more brand-name items.

Comprising nearly 70% of the nation’s gross national product (GNP), consumer spending holds a lot of sway over the economy. Economic growth and decline are typically led by consumer spending, which is cyclical. Cyclical means there are ebbs and flows, or times when the consumer spends 23 popular forex currency pairs more and periods when they have more conservative spending habits. The Consumer Staples sector consists of companies that provide goods and services that people use on a daily basis, like food, clothing, or other personal products.

Consumer staples are considered to be non-cyclical, meaning that they are always in demand, year-round, no matter how well the economy is—or is not—performing. Also, people tend to demand consumer staples at a relatively constant level, regardless of their price. Consumer staples are the basics that consumers cannot forgo even when economic conditions turn sour. The multiline retail industry includes operators of department stores and other storefronts that sell general merchandise, such as hypermarkets and large-scale supercenters.

  1. They generally offer investors regular dividends and stable earnings regardless of the state of the economy.
  2. WMT was founded in Bentonville, Ark., by Sam Walton, who was a pioneer in value retail.
  3. Many companies in this industry do not own their real estate properties but act as operating companies and sign lease agreements.
  4. How many people will take these drugs and what their effect on sales will be is not yet known.

Breaking down the utilities sector

Rising and falling interest rates, wage growth, unemployment, and inflation all affect consumer spending. Consumers are less likely to spend on goods that are non-essential when economic conditions worsen. On the other hand, they are likely to open their purse strings when conditions improve (the cycle evolves). As with any investment, it’s important to study the fundamentals of a company or fund before going all in. Most investor portfolios will benefit from a diversified approach to investing with consumer staples as one component.

The specialty retail industry includes companies that sell specific categories of goods to consumers, such as apparel, electronics, home improvement, automotive retail, and home furnishings. Examples of diversified consumer services companies include H&R Block (HRB) and Graham Holdings Company (GHC). Graham Holdings is a diversified education and media company with well-known brands such as Kaplan and The Slate Group. The diversified consumer services industry includes companies that provide services to the public ranging from education to home security, legal advice, interior design, and consumer auctions. As stocks rise in price, dividend yields will fall if the size of the dividend does not increase as well. Conversely, if stocks fall in price and if the dividend payout does not change, then the dividend yield increases.

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